Contrasted Marketing

Create Job-Title-Specific White Papers

Give each member of the buying committee the information they need to say “Yes”

Key Benefits of our Job-Title-Specific White Papers

  • 1-Week Turnaround Time
  • 80% Cheaper than the industry average
  • 30%-70% Savings in Cost Per Lead on LinkedIn Ads Campaigns
  • 77% Qualified lead rate on LinkedIn Ads Campaigns

Ready to Elevate Your Content Strategy?

Start Improving Campaign Performance Today

    Generic content can only go so far in resonating with the diverse needs of different decision-makers. In B2B sales cycles, the buying committee often consists of stakeholders from different departments, each with unique needs & use cases.

    Our job-title-specific white papers are designed to address the distinct priorities of these roles within a company. Whether it’s a CMO looking to drive marketing performance or an IT manager concerned about infrastructure, our white papers are tailored to speak directly to those unique concerns.

    Our White Papers Drive Results Across Multiple Channels

    Email Campaign

    Highly relevant content for targeted email campaigns that speaks directly to the recipient's job title and pain points, improving open and conversion rates.

    Account-Based Marketing (ABM)

    Create focused content that engages key decision-makers within specific target accounts, helping to improve engagement and conversion rates.

    Sales Outreach

    Great resources for your sales team to share during cold outreach or follow-up, offering deeper insights and building credibility with potential clients.

    Website Content

    Use white papers as premium downloadable content on your website, providing value in exchange for lead information.

    We understand that timing is critical in marketing.

    Our streamlined process allows us to deliver job-title-specific white papers within 1 week—a fraction of the time it takes for traditional white paper production, which can stretch over several months.

    We provide full-service white paper creation, including writing, design, & assembly, all at a price point significantly lower than the industry average.